Pennon Group Wins Most Improved Annual Report at IR Society Best Practice Awards 2011

by Stratton Craig

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Last night, the Investor Relations Society Best Practice Awards and Annual Dinner were held. Our Client Director Harriette attended the event with London-based creative communications agency, Luminous.
In March we worked with Luminous to write the 2010 Annual Report for Pennon Group. Initially, we undertook several interviews with key board members to really get to grips with the events and strategic achievements during the previous year, as well as those planned for 2011.
We went on to write from scratch and in some places edit and rewrite copy from department content, as well as the financial review and risks sections of the report.
Getting involved in the very early stages of writing the Annual Report is always great as it allows us to fully understand a company’s key messages and surrounding content. When it comes to the financial sector, the clarity and transparency of communication is all the more important and we’re delighted that the efforts made in improving Pennon Group’s reporting have been acknowledged with this prestigious award.
Congratulations Pennon Group! And congratulations to all winners and runners up, including our clients Tullow Oil (winners of the award for Best Communication of Governance and Risk in the Annual Report), and African Barrick Gold (shortlisted in the Best Communication of Strategy, Performance and KPIs in the Annual Report category).

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