Simple writing techniques that make a big impact
Training in copywriting can lift your team’s writing capabilities in a matter of hours.
If you’re often making edits to your team’s work or giving the same feedback over and over, it’s a sign that something isn’t well understood. We’ll help you tackle the root cause, saving you time and increasing your team’s confidence whenever they need to write.
Get in touchTurn good writing into great writing
Almost everyone in a business needs to write. Emails to clients, contracts, customer service messages, presentations – they’re all more effective when they’re written well.
Small details affect how a person feels when reading any communications they receive. These are the details we tackle.
Our best practice writing training goes beyond the basics like grammar and spelling. Instead, we focus on the nuances that smooth over issues and persuade people, giving everyone the writing tools to get the desired response from their audience.
Everyone can be taught to write well
Some people seem to just have a way with words. For others, it takes time, effort and hard work. But virtually anyone can be taught to improve their written communications through a writer training workshop.
We know how it feels to sit through lecture-style training sessions with hundreds of PowerPoint slides. So, we do it differently. Our training workshops are relaxed and interactive, with tailored exercises that target the real writing challenges your teams face.
We can run as many workshops as you need, with your team going away from each session to practice and improve what they learnt from each of our sessions.
Your team, your training
We’ll design training sessions to suit your company’s needs. Whether your team is completely new to copywriting and we’re teaching the basics, or they need help delivering content that resonates with a new audience.
Specialist writing trainers
Our training team has helped lawyers, accountants, HR teams and marketers to improve the impact of their writing. With 40 years of combined experience, our trainers practice what they preach.
Based in London and Bristol, our training specialists can come to you wherever you are to make writing a company-wide skill.
You'll help shape your own training
Our training will focus on the results you want to see in your communications, like:
- Making communications more consistent
- Improving relationships with customers and clients
- Helping non-creative teams inject brand personality into content
- Translating complex topics into audience-friendly material
- Producing bids, proposals and press releases that drive wins
- Building confidence in your team
Frequently asked questions
Is the training in person or virtual?
We love it when we can run training in person. It makes it easier for everyone to join in and ask questions. But we can certainly run workshops online, too. We know many organisations have team members spread far and wide, so we can be flexible for whatever suits you best.
How many people can you have in a writer training workshop?
We’ve run writer training sessions ranging from two to 400 attendees. It all depends on the style of training and the challenges we’re trying to solve.
Can you run a train-the-trainer model?
Absolutely, we have trained many non-expert writers to train writers. We’ll design a session that reflects your challenges and business environment, then give you some of our secret tips for getting everyone engaged on the day.
Do you offer self-paced training?
No, we prepare and deliver training in person or virtually specific to your needs. This way, we foster a collaborative training environment where questions are welcomed.
We're experts in copywriter training. So how can we help your business?
Let us know below, and one of the team will get back to you within one business day
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