High precision with a human touch
AI is here to help businesses in every sector do more with their resources. So are we. And while there’s nothing artificial about our copywriters, by combining our expertise with leading AI tools we deliver the best of both worlds.
Creating winning content is hard, and many companies find it difficult to dedicate the time and resources needed to generate high-quality content.
When your focus is growth, building your client base and evolving your solutions, creating content in-house can be a frustratingly slow process.
So why not let a team of expert technology copywriters, strategists and client managers take care of it for you? As your AI-enhanced copywriting agency , we can help you make the most of GenAI’s benefits while effectively managing the risks too. You get awesome, insight-driven content without tying up your internal resources.
Whether you need ongoing support or extra capacity for a big project, we’ll build the right team and integrate seamlessly into your processes. And just like the best tech solutions, we’ll work away in the background to deliver winning words on time with no nasty surprises.
Human creativity amplified by AI
While our experienced technology copywriters leverage AI tools, the content we create is never robotic. We don’t think the best AI can match the human touch when it comes to content creation – but it can get us to the creative part of the process more quickly. Whether it’s helping us with research, data analysis, creating briefing documents or repurposing existing content, AI is there to support our expertise rather than replace it.
Written by humans, for humans
When Stratton Craig was founded, the internet was still years away from reshaping the way information is shared and stored. Since then, we have adapted to smartphones, SEO, remote working and other innovations. AI is no different and we wouldn’t be able to call ourselves content experts if we didn’t embrace the huge potential that AI has to add more scalability and agility to the way we work. We are committed to ethical AI use so that your content always aligns with evolving best practices and client preferences.
But using AI doesn’t change our core beliefs about the importance of high quality, relevant and human-centric content. We are here to make sure your content moves as fast as you do. From strategy and tone of voice to web copy and whitepapers, our low-maintenance, on-demand and fully scalable service will help you make the most of your content budget without stretching your internal resources too thinly.
Strategy. Insight. Action.
We don’t just do smart, reactive and self-aware content. We can help you create a winning strategy, and create a distinct tone of voice as well as develop narratives around key areas like ESG. Whatever help you need with your content, we can quickly build a project team to support you.
We can add value through a range of services:
- Tone of voice guidelines
- Messaging frameworks
- In-app copy
- Automated email workflows
- Blog content
- Corporate reports
- Direct mail campaigns
- Business catalogues and case studies.
AI and automation will create millions of new jobs over the coming years. To make the most of this opportunity, you need to communicate as effectively and humanly as possible. That’s where we come in.
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