/

What’s new with us? What’s new in content? Welcome to Stratton Craig's blog.

Categories

Archives

Working at a financial copywriting agency

An interview with our Content Strategist, Claire One of our junior writers, Alice, takes a break from financial writing to interview Claire, our content strategist, about the role of a financial...

Read full post

Financial report writing – Art, science, or a bit of both?

The dreaded annual report – so often the yearly blackspot in the corporate affairs team’s (already stretched) workload. When you’re the one grappling with the finance team to nail down the...

Read full post

Hitting the financial copywriting sweet spot

Jargon, long-winded sentences and an abundance of acronyms are what you would once expect from financial copywriting. But not anymore. In fact, it has started to flip the other way...

Read full post

As a fintech copywriting agency we give our view on Revolut

The rise of fintech has reshaped the financial services and communications industries, creating the role of fintech copywriting agency. As much of the millennial population have grown up with mobile phones,...

Read full post

Some great examples of financial content writing that works

The world of financial content writing can often seem intentionally designed to confuse, conceal or over complicate. Often a relatively simple message can be loaded with stats, tables and technical terms...

Read full post

The wrong words: how one bank got it wrong

Social media fail - how a mega bank chose the wrong words. #Mondaymotivation or #Mondaymoneyshaming? That was the question on many people’s minds when they saw Chase Bank’s attempt at relatable...

Read full post

Boring financial language or critical information?

The boring fine print I recently shared a story with a colleague about a work dilemma which has stayed with me for over ten years. As a lowly Marketing Executive for...

Read full post