As remote working looks set to stay part of how we work in the future, internal content writing will only become more crucial in... read more
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Our attention spans are now said to be about eight seconds long – less than that of a goldfish. Is technology to blame for... read more
“Economic downturns are impossible to predict and sure as the sunrise. Build resilience now, because when the sun comes up, you’d better be moving.”... read more
I’m a big fan of Poynter’s Roy Peter Clark. He’s spent years teaching people how to transform hard facts into interesting reading. In September,... read more
Wait, industry 5.0? As companies all over the world work frantically to unlock the benefits of industry 4.0 – is the next stage of... read more
Debt collection letters are a necessary evil, but do they need to be so harsh? The Money and Mental Health Policy Institute thinks not.... read more
When you’ve been looking at the same four walls for the past however many weeks, writer’s block becomes frustratingly real. If you’ve been typing... read more
Our senior technical writer, Colm, has over 10 years’ experience in technical copywriting, writing for companies like Saab, Ericsson, Hitachi, Achilles and Kaspersky Lab.... read more
So far in this series, we’ve set the scene: voice search is no flash in the pan or technological curiosity. It’s the new normal,... read more
There are three types, or stages, of digital content strategy: content owner, thought leader and storyteller. Depending on your business and your brand, you... read more