High-volume website content creation

Content writing services for Holiday Extras

The challenge

Holiday Extras needed a large number of website pages covering similar topics.

The internal marketing team had a backlog of these, so asked us for our support to make sure each page was unique and engaging.

The solution

We put together a team of around five travel copywriters, all familiar with the Holiday Extras tone of voice.

For one project, we wrote and delivered batches of approximately 40 pages per week for around five weeks. We ensured the content was unique, informative and in line with the brand’s tone of voice guidelines.

In total, our writers have produced a few hundred pages of website copywriting for Holiday Extras.

The results

The content was turned around quickly, helping the team at Holiday Extras to get the website pages published and clear the backlog.

We continue to work with Holiday Extras on ad hoc content projects, stepping in whenever the team’s workload builds up.

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