{"id":70759,"date":"2009-03-24T09:24:43","date_gmt":"2009-03-24T09:24:43","guid":{"rendered":"https:\/\/www.strattoncraig.com\/insight\/the-power-of-copywriting\/"},"modified":"2009-03-24T09:24:43","modified_gmt":"2009-03-24T09:24:43","slug":"the-power-of-copywriting","status":"publish","type":"post","link":"https:\/\/www.strattoncraig.com\/us\/insight\/the-power-of-copywriting\/","title":{"rendered":"The power of copywriting"},"content":{"rendered":"<p>Talking is one thing. Talking with power, persuasion, confidence and consistency is another. <\/p>\n<p>At a time when consumers and businesses alike are confused as to who to trust, it&#8217;s imperative that your business and brand stand out from the crowd. It&#8217;s no longer enough to just put a few words down on paper &#8211; it&#8217;s about establishing a way of communicating with your audience and building a language that will inspire and instil faith.<\/p>\n<p>At Stratton Craig, our tone of voice experts can provide you with the foundations to build powerful brand communications that won&#8217;t just ride out the storm, but allow you to flourish ahead of your competitors.<\/p>\n<p>To find out more about what we can do for you, please contact Harriette Hobbs, Client Director, on <span style=\"font-family: Verdana; color: #e41824;\">0117 937 1383<\/span>, email <a href=\"mailto:harriette@strattoncraig.co.uk\"><span style=\"font-family: Verdana; color: #e41824;\">harriette@strattoncraig.co.uk<\/span><\/a> or visit <a href=\"https:\/\/www.strattoncraig.com\/us\/\"><span style=\"font-family: Verdana; color: #e41824;\">strattoncraig.co.uk<\/span><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Talking is one thing. Talking with power, persuasion, confidence and consistency is another. At a time when consumers and businesses alike are confused as to who to trust, it&#8217;s imperative that your business and brand stand out from the crowd. It&#8217;s no longer enough to just put a few words down on paper &#8211; it&#8217;s [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[453],"tags":[],"class_list":["post-70759","post","type-post","status-publish","format-standard","hentry","category-archived-content-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The power of copywriting - Stratton Craig - Global Copywriting &amp; Content Marketing Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.strattoncraig.com\/us\/insight\/the-power-of-copywriting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The power of copywriting - Stratton Craig - Global Copywriting &amp; Content Marketing Agency\" \/>\n<meta property=\"og:description\" content=\"Talking is one thing. 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