{"id":70750,"date":"2009-04-20T12:49:03","date_gmt":"2009-04-20T11:49:03","guid":{"rendered":"https:\/\/www.strattoncraig.com\/insight\/recruiting-the-best\/"},"modified":"2009-04-20T12:49:03","modified_gmt":"2009-04-20T11:49:03","slug":"recruiting-the-best","status":"publish","type":"post","link":"https:\/\/www.strattoncraig.com\/us\/insight\/recruiting-the-best\/","title":{"rendered":"Recruiting the best for Reed HR"},"content":{"rendered":"<p class=\"MsoNormal\"><span lang=\"EN-US\">Stratton Craig has won a project to reposition an important brochure for Reed HR. <\/span><\/p>\n<p><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-US\">Reed is the UK&#8217;s leading specialist recruitment and HR services provider. It wanted to rewrite an existing recruitment services brochure in order to reposition it for companies seeking higher-end candidates in salary brackets of &pound;40k+.<\/span><\/p>\n<p><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-US\"> This required a new approach, taking into account the greater need for flexibility, convenience and above all quality (of both service and candidates) that this market demands.<\/span><\/p>\n<p><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-US\">Stratton Craig rewrote the existing copy for this premium audience, and initial feedback from the client is very positive.<\/span><\/p>\n<p><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-US\">Gavin Willis Art Direction appointed Stratton Craig to deliver this project following a recommendation from the DBA. Stratton Craig is the DBA&#8217;s first-choice copywriting resource, and has worked on projects ranging from the annual DBA book to hosting writing training for its members.<\/span><\/p>\n<p><\/p>\n<p class=\"MsoNormal\"><strong><span lang=\"EN-US\">To find out how good copywriting<em> <\/em>could benefit your business, call Stratton Craig on 0117 937 1383 or email harriette@strattoncraig.co.uk <\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stratton Craig has won a project to reposition an important brochure for Reed HR. Reed is the UK&#8217;s leading specialist recruitment and HR services provider. It wanted to rewrite an existing recruitment services brochure in order to reposition it for companies seeking higher-end candidates in salary brackets of &pound;40k+. This required a new approach, taking [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[453],"tags":[],"class_list":["post-70750","post","type-post","status-publish","format-standard","hentry","category-archived-content-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Recruiting the best for Reed HR - Stratton Craig - Global Copywriting &amp; Content Marketing Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.strattoncraig.com\/us\/insight\/recruiting-the-best\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Recruiting the best for Reed HR - Stratton Craig - Global Copywriting &amp; Content Marketing Agency\" \/>\n<meta property=\"og:description\" content=\"Stratton Craig has won a project to reposition an important brochure for Reed HR. 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